Please remember to support our community and buy your LEGO via our affiliate links wherever possible and please remember to accept cookies in your browser.
Search your LEGO® sets & value your LEGO® collection with Investabrick
search
search

10255 LEGO Assembly Square | Snap up this Discounted LEGO Modular soon

Published: 1 year ago

Last Updated: 1 month ago

10255 LEGO Assembly Square. Snap up this Discounted LEGO Modular soon! Becoming a property tycoon may be a distant dream for some, or a fleeting Monopoly win for others, but for those who have been collecting or building LEGO Modular Buildings the dream can become a LEGO reality. 

First released in 2007, LEGO Modular Buildings were aimed at the Adult Fans of LEGO (AFOLs). It has become one of the most popular themes within LEGO Creator Expert (now known as LEGO Icons), with a new building released annually. From it’s foundations with Café on the Corner, the theme now includes a Pet Shop, Fire Brigade, Town Hall, Palace Cinema, Boutique Hotel and Downtown Diner to name a few, all can be linked together to create your own bustling town.

Set Details

To celebrate 10 years of LEGO Modular Buildings, Assembly Square was launched in 2017. It is a huge set with 4002 pieces and is the first modular building to be larger than a 32x32-stud base. It is bursting with detail, charming touches and the colours add a great deal of realism. The 8 Minifigures including a baker, dentist, photographer, LEGO fan and baby really bring the set to life. 

Set over 3 storeys the easily removable building sections reveal a ground level with a bakery, florist’s shop and café, a middle level with a music store, photo studio and dental office, and an upper-level dance studio and apartment with access to a rooftop terrace with barbecue. It is not only the inside of the building.

Set Details

Model Name Assembly Square
Model Number 10255
Theme Icons
Sub Themes Icons Modular Buildings Collection
Pieces 4002
Minifigures 9, 8 unique to this set
Launch Date 01/01/2017
Availability Retired
Retirement Date 31/12/2023
RRP $300

Investment Potential

The Assembly Square is a modular building within the Creator Expert theme and one we think will make a strong investment. It was launched with a very low price per piece of 4p, however this has risen to 6p a piece after 2 price rises, since it was launched in 2017, to the current RRP of £260. It is possible to buy at discount currently, taking back to almost its 2017 launch RRP and is a great investment at that price.

Launch RRP 300
5th Year Value $226
Theme Growth 12%
Sub Theme Growth 0%

Theme Analysis

There are 72 Icons sets across 10 very diverse sub themes, it’s a very hard theme to look at as a whole from an investment perspective.

Some good examples of popular sets within the Icons theme are below:

Set Number Set Name Retired Date RRP Current Value Total Growth Annualised Growth
10247 Ferris Wheel 31/12/2018 $200 $335 68% 9%
10252 Volkswagen Beetle 31/12/2020 $100 $150 50% 11%
10268 Vestas Wind Turbine 31/12/2020 $200 $273 36% 9%

Comparable Set Analysis

The modular buildings sub-theme within Icons has 10 sets including this one, dating back to 2013, however there are also another 7 Modular buildings that were classified within the Advanced Models theme from 2007 to 2013 which we think are also relevant. In total there are 13 retired sets across these two groups, and since retirement they have produced annualised growth of between 10% and 37% with an amazing average of 19%.

Set Number Set Name Retired Date RRP Current Value Total Growth Annualised Growth
10185 Green Grocer 31/12/2010 $150 $1,800 1,100% 20%
10218 Pet Shop 31/12/2016 $150 $312 108% 10%
10232 Palace Cinema 31/12/2017 $150 $382 155% 15%
10251 Brick Bank 31/12/2018 $170 $590 247% 24%

Conclusion

The modular buildings sub theme, from both the Icons theme and previously the Advanced Models theme have shown consistently strong growth across almost every set that it seems very straightforward to suggest that this set will have decent value appreciation once it is retired.

We would advise snapping up a set as soon as you can. Even better it can be purchased with a stunning 25% off at John Lewis which more than negates the recent increase in RRP. Head over to John Lewis and buy this cracking investment at 25% below its RRP whilst it is still available.

As an Amazon Associate we earn from qualifying purchases.

If you enjoy our content and you are about to purchase your next LEGO® set, we'd appreciate if you'd help us by clicking through one of our affiliate links.

Shop now at Lego Shop now at Amazon Shop now at Ebay

Just in Time for the Holidays | Two New LEGO GWPs to Celebrate!

22 hours ago

Just when it seemed like the LEGO excitement was wrapping up for the year, LEGO surprises us with two brand-new LEGO Gift With Purchase (LEGO GWP) sets!...

Read More

LEGO Mos Eisley Cantina (75290) back in stock at LEGO UK| Grab this LEGO investment blockbuster before it retires for good

6 days ago

One last chance to buy LEGO Star Wars Mos Eisley Cantina (75290) has presented itself as this LEGO Star Wars blockbuster set has appeared back in stock at LEGO UK this weekend...

Read More

Just in Time for the Holidays | Two New LEGO GWPs to Celebrate!

22 hours ago

Just when it seemed like the LEGO excitement was wrapping up for the year, LEGO surprises us with two brand-new LEGO Gift With Purchase (LEGO GWP) sets!...

Read More

Just in Time for the Holidays | Two New LEGO GWPs to Celebrate!

22 hours ago

Just when it seemed like the LEGO excitement was wrapping up for the year, LEGO surprises us with two brand-new LEGO Gift With Purchase (LEGO GWP) sets!...

Read More

Investing in LEGO with Investabrick’s Medium Term LEGO Investment Strategy

5 months ago

Investing in LEGO for medium term LEGO investment returns is becoming one of if not the favourite approach for many LEGO investors, LEGO collectors, LEGO enthusiasts and LEGO ...

Read More
Top Offers
Great Deku Tree 2-in-1